• The Tipping Point By Malcolm Gladwell

    The Tipping Point By Malcolm Gladwell

    The Tipping Point By Malcolm Gladwell is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate.

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  • Blink: The Power of Thinking Without Thinking by Malcolm Gladwell

    Blink By Malcolm Gladwell

    Blink by Malcolm Gladwell is a book about how we think without thinking, about choices that seem to be made in an instant

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  • What the Dog Saw and Other Adventures

    By Malcolm Gladwell

     

    What is the difference between choking and panicking? Why are there dozens of varieties of mustard but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?

    In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping PointBlink, and Outliers. Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from The New Yorker over the same period.

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