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This Is Strategy: Make Better Plans by Seth Godin
₦4,000An essential guide to thinking strategically in a complex, ever-changing world.
From Seth Godin, one of the world’s most influential business thinkers and bestselling author of This is Marketing, comes a groundbreaking guide to creating meaningful change in a complex world.
Are you tired of quick fixes and short-term thinking? Do you want to make a lasting impact but feel stuck in outdated systems? This is Strategy is a modern classic – a must-read for anyone seeking to drive positive change, whether you’re revolutionizing an industry, sparking a movement, or building a career.
Godin challenges you
– Identify your “smallest viable audience” and make remarkable work they can’t ignore
– Understand and influence the systems shaping our world
– Prioritize long-term thinking over instant gratification
– Make smart, purposeful choices that shape a better tomorrowWith Godin’s trademark clarity and insight, This is Strategy provides a framework for effective and elegant strategic thinking, offering essential building blocks to turn vision into reality. It’s a rallying cry for doing work that matters.
Whether you’re an entrepreneur, a leader, or an individual with big dreams, this book will inspire you to think bigger, act bolder and make a difference.
Strategy turns our effort into impact. Your journey starts here…
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How Spies Think by David Omand
₦6,000From the former director of GCHQ, learn the methodology used by the British intelligence agencies to reach judgements, establish the right level of confidence and act decisively.
Intelligence officers discern the truth. They gather information – often contradictory or incomplete – and, with it, they build the most accurate possible image of the world. With the stakes at their absolute highest, they must then decide what to do.
In everyday life, you are faced with contradictory, incomplete information, too. Reading the news on social media, figuring out the next step in your career, or trying to discover if gossip about a friend is legitimate, you are building an image of the world and making decisions about it.
Looking through the eyes of one of Britain’s most senior ex-intelligence officers, Professor Sir David Omand, How Spies Think shows how the big decisions in your life will be easier to make when you apply the same frameworks used by British intelligence. Full of revealing examples from his storied career, including key briefings with Prime Ministers from Thatcher to Blair, and conflicts from the Falklands to Afghanistan.