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    Million Dollar Weekend by Noah Kagan

    AN INSTANT NEW YORK TIMES BESTSELLER

    The founder and CEO of AppSumo.com, Noah Kagan, knows how to launch a seven-figure business in a single weekend—and he’s done it seven times. Million Dollar Weekend will show you how.

    Now is the best time in history for entrepreneurship. More than ever, the world needs new businesses and it’s cheaper than ever to create them.

    And, let’s be frank: most day jobs suck. People spend too much time doing too much work for too little money—and they know it. They want out.

    But, if the barriers to starting a business are getting lower and lower, why is it SO HARD TO DO for SO MANY PEOPLE? Why are there so many wantrepreneurs playing at business on social media and so few entrepreneurs actually running them?

    Ask yourself:

    Do you want to work for yourself, or start a side-hustle, but it all feels too risky and unpredictable?
    Have you spent time or money on things like websites and logos, but still have no customers?
    Are you brainstorming endlessly and waiting for the perfect idea to strike?
    All those Frequent Excuses are solvable. The plan is simple—so simple it can be completed in a single weekend, but so powerful that Kagan has used it to build seven businesses now worth more than $1 million:

    Find your Creator’s Courage to overcome your fear and have fun!
    Use the “Million Dollar Weekend” Process to get customers EXCITED to give you money.
    Automate your business so it can grow while you sleep.
    By Monday, you’ll have a market-tested, scalable business idea and you’ll be a entrepreneur on the path to seven figures. Million Dollar Weekend is the path to creating your dream life and attaining financial freedom.

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    Growth IQ by Tiffani Bova

    A WALL STREET JOURNAL BESTSELLER! Do you know the best way to drive your company’s growth? If not, it’s time to boost your Growth IQ. Trying to find the one right move that will improve your business’s performance can feel overwhelming. But, as you’ll discover in Growth IQ, there are just ten simple–but easily misunderstood–paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context. Tiffani Bova travels around the world helping companies solve their most vexing how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she’s presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Bova cuts through the clutter and confusion that surround growth. Now, she draws on her decades of experience and more than thirty fascinating, in-depth business stories to demonstrate the opportunities–and pitfalls–of each of the ten growth paths, how they work together, and how they apply to business today. You’ll see how, for Red Bull broke Coca-Cola and PepsiCo’s stranglehold on the soft drink market by taking the Customer Base Penetration path to establish a foothold with adventure sports junkies and expand into the mainstream. * Marvel transformed itself from a struggling comic book publisher into a global entertainment behemoth by using a Customer and Product Diversification strategy and shifting their focus from comic books to comic book characters in movies. Starbucks suffered a brand crisis when they overwhelmed their customers with a Product Expansion strategy, and brought back CEO Howard Schultz to course-correct by returning to the Customer Experience path. Through Bova’s insightful analyses of these and many other case studies, you’ll see why it can be a mistake to imitate strategies that worked for your competitors, or rely on strategies that worked for you in the past. To grow your company with confidence, you first need to grow your Growth IQ.

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    Lean In by Sheryl Sandberg

    #1 INTERNATIONAL BESTSELLER • “A landmark manifesto” (The New York Times) that’s a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential.

    In her famed TED talk, Sheryl Sandberg described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than eleven million times, encouraged women to “sit at the table,” seek challenges, take risks, and pursue their goals with gusto. Lean In continues that conversation*,* combining personal anecdotes, hard data, and compelling research to change the conversation from what women can’t do to what they can. Sandberg, COO of Meta (previously called Facebook) from 2008-2022, provides practical advice on negotiation techniques, mentorship, and building a satisfying career. She describes specific steps women can take to combine professional achievement with personal fulfillment, and demonstrates how men can benefit by supporting women both in the workplace and at home.

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    meatball sundae by seth godin

    Synopsis
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    How to match the right marketing approach to your product, by legendary business thinker Seth Godin.

    The shiny new marketing technique isn’t necessarily the right one to use. According to bestselling author Seth Godin, these new-fangled tactics can be like the toppings at an ice cream parlor. If you start with ice cream, adding cherries and hot fudge and whipped cream will make it taste great. But if you start with a bowl of meatballs . . . yuck!

    As traditional marketing fades away, the new tools seem irresistible. But they don’t work as well for boring brands (meatballs?) that might still be profitable but don’t attract word of mouth, such as Cheerios, Ford trucks, Barbie dolls or Budweiser. When Anheuser-Busch spends $40 million on an online network called BudTV, that’s a meatball sundae. It leads to no new Bud drinkers, just a bad case of indigestion.

    Meatball Sundae is the definitive guide to the fourteen trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says five thousand people who want to hear your message are more valuable than five million who don’t.

    The winners aren’t just annoying start-ups run by three teenagers who never had a real job. You’ll also meet older companies that have adapted brilliantly, such as Blendtec, a thirty-year-old blender maker. It now produces ‘Will it blend?’ videos that demolish golf balls, Coke cans, iPhones and much more. For a few hundred dollars, Blendtec reached more than ten million eager viewers on YouTube.

    Godin doesn’t pretend that it’s easy to get your products, marketing messages and internal systems in sync. But he’ll convince you that it’s worth the effort.

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    Happy Sexy Millionaire Steven Bartlett

    THIS IS MY INTERVENTION

    We are losing ourselves. We’re chasing the wrong things, asking the wrong questions, and polluting our minds. It’s time to stop, it’s time to resist and it’s time to rethink the fundamental social blueprint that our lives are built upon.

    As an 18-year-old, black, broke, lonely, insecure, university drop-out, from a bankrupt family, I wrote in my diary that I wanted to be a ‘Happy Sexy Millionaire’ by the age of 25. By 25 I was a multi-millionaire having created a business worth over $300m dollars. Ironically, in achieving everything I set out to, I learnt that I was wrong about almost everything… The world had lied to me. It lied to me about how you attain fulfilment, love and success, why those things matter, and what those words actually mean.

    In this book, I’ll dismantle the most popular, unaddressed lies about happiness that we’ve been led to believe. I’ll expose the source of these lies, examine the incentives that fuel them and replace them with a practical set of scientifically proven and unconventional ideas that will help you to live a truly fulfilled life, a life full of the love you seek and the success you deserve.

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    How To Finish Everything You Start

    Synopsis

    Habits to Transform Your Life. How to Finish Everything You Start is just the book you need to get more done! This book will help you in understanding the causes of the “unfinished” epidemic, its cures, and when choosing not to finish something is okay. By focusing on this one key issue that is sabotaging so many today in their quest to be more productive at work, and to have a more satisfying personal life, you are more likely to:• Understand what is behind your occasional or chronic reluctance to finish• Apply the author’s unique FINISH systematic approach to get more done• Complete priority projects or tasks• Be more confident if you do put something aside it is for the right reasons and lots more…Jan Yager is the author of 46 books translated into 34 languages including seven titles on time management such as Work Less, Do More. She holds a Ph.D. in sociology from The City University of New York Graduate Center.

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    Reboot By Jerry Colonna

    One of the start-up world’s most in-demand executive coaches—hailed as the “CEO Whisperer” (Gimlet Media)—reveals why radical self-inquiry is critical to professional success and healthy relationships in all realms of life.

    Jerry Colonna helps start-up CEOs make peace with their demons, the psychological habits and behavioral patterns that have helped them to succeed—molding them into highly accomplished individuals—yet have been detrimental to their relationships and ultimate well-being. Now, this venture capitalist turned executive coach shares his unusual yet highly effective blend of Buddhism, Jungian therapy, and entrepreneurial straight talk to help leaders overcome their own psychological traumas. Reboot is a journey of radical self-inquiry, helping you to reset your life by sorting through the emotional baggage that is holding you back professionally, and even more important, in your relationships.

    Jerry has taught CEOs and their top teams to realize their potential by using the raw material of their lives to find meaning, to build healthy interpersonal bonds, and to become more compassionate and bold leaders. In Reboot, he inspires everyone to hold themselves responsible for their choices and for the possibility of truly achieving their dreams.

    Work does not have to destroy us. Work can be the way in which we achieve our fullest self, Jerry firmly believes. What we need, sometimes, is a chance to reset our goals and to reconnect with our deepest selves and with each other. Reboot moves and empowers us to begin this journey.

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    How To Be A Great Boss By Gino Wickman Rene’ Boer

    If your employees brought their “A-Game” to work every day, what would it mean for your company’s performance?

    Studies have repeatedly shown that the majority of employees are disengaged at work. But it doesn’t have to be this way. Often, the difference between a group of indifferent employees and a fully engaged team comes down to one simple thing great boss.

    In How to Be a Great Boss, Gino Wickman and Rene’ Boer present a straightforward, practical approach to help bosses at all levels of an organization get the most from their people. They share time-tested tools that have worked for more than 30,000 bosses in every industry. You can learn to be a great boss and dramatically improve both your organization’s performance and your team’s excitement about their work.

    In this book you will discover:

    How to surround yourself with great people
    How to make more effective use of your time
    The difference between leadership and management and why they’re equally important
    The five leadership practices and five management practices of all great bosses
    How to create accountability
    How to develop productive, relationships with each of your people
    How to deal with direct reports that don’t meet your expectations

    How to Be a Great Boss provides practical tools that you can apply immediately with your people, allowing you to focus on improving and growing your organization and truly enjoy what you do.

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    The Mafia Manager

    Dive into the intriguing world of business strategies, leadership insights, and unconventional wisdom with “The Mafia Manager: A Guide To The Corporate.” This captivating book takes a unique approach to management and leadership, drawing lessons from the intriguing parallels between organized crime and corporate environments.

    “The Mafia Manager” offers a fresh perspective on leadership, decision-making, and effective communication by drawing inspiration from the clandestine operations of the mafia. Through a combination of anecdotes, principles, and tactics, this book presents an unorthodox guide to succeeding in the corporate world.

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    Summary of The Laws of Human Nature by Robert Greene

    The Laws of Human Nature (2018) takes an in-depth look at the many aspects of the human condition that often go overlooked or unacknowledged. As author Robert Greene explains, we are all a bit narcissistic, irrational, short-sighted and prone to compulsive and aggressive behavior. But once we accept and start to understand these aspects of human nature, we can begin to control and even benefit from them.

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    The Rules Of Money By Richard Templar

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    Money: some people just seem to know how to get it — and keep it! What’s their secret? What do they know that the rest of us don’t? They know the “rules of money”: the “golden behaviors” that create wealth and make it grow. Anyone can learn the rules of money. You could learn them by spending years watching rich people up close… or you can learn them all right now, with Richard Templar’s The Rules of Money, Expanded Edition. Templar — author of The Rules of Life and many other best-sellers — has brought together 107 easy wealth-generation techniques you can start using instantly! Now updated and expanded with 9 brand new rules, Templar’s rules address everything you need to know about money: how to think wealthy, get wealthy, get even wealthier, stay wealthy, and share your wealth. You’ll find great up-to-the-minute advice on saving, spending, and investing, and enjoying your money, too. You’ll discover why your money beliefs might be holding you back; how to see wealth as a friend, not the enemy; how to make money without compromising your ethics; avoid envy; make a plan; get your current finances under control; master deal-making and negotiation; discover opportunities nobody else sees, and much more. Templar’s bite-size advice isn’t just fun to read — it’s easy to use, too!

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    The 80/20 CEO by Bill Canady

    The risk in leading a business is the same as in piloting an namely, crashing and burning. But what if you had an operating system to keep your business airborne until you wanted to land it? How much time would that OS save you? How much money?

    Written by the creator of the Profitable Growth Operating System®, The 80/20 Take Command of Your Business in 100 Days is a detailed playbook for aspiring or accomplished senior-level executives who want to lead their organizations in profitable strategic growth and do so on.

    6,000
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