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Power Branding: Leveraging the Success of the World’s Best Brands
₦8,000Every one of the largest, most successful corporations were, at some point, mere startups. McKee explains what enables some companies to growbigger and better, while others stumble along year after year, running but never winning the race. The difference is that the biggest and best brands aren’t slaves to conventional marketing wisdom.
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Awakening Your Ikigai: How the Japanese Wake Up to Joy and Purpose Every Day
₦5,500Ikigai is a Japanese phenomenon commonly understood as “your reason to get up in the morning.” Ikigai can be small moments: the morning air, a cup of coffee, a compliment. It can also be deep convictions: a fulfilling job, lasting friendships, balanced health. Whether big or small, your ikigai is the path to success and happiness in your own life.
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Steve Jobs: Insanely Great by Jessie Hartland
₦5,000Jobs’s remarkable life reads like a history of the personal technology industry. He started Apple Computer in his parents’ garage and eventually became the tastemaker of a generation, creating products we can’t live without. Through it all, he was an overbearing and demanding perfectionist, both impossible and inspiring. Capturing his unparalleled brilliance, as well as his many demons, Jessie Hartland’s engaging biography illuminates the meteoric successes, devastating setbacks, and myriad contradictions that make up the extraordinary life and legacy of the insanely great Steve Jobs.
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Re-Entrepreneuring: How Organizations Can Reignite Their Entrepreneurial Spirit
₦11,000It has long been assumed that, in the development of any organization, the time for entrepreneurial activity is right at the beginning. Once an organization is established, qualities that were virtues in the organization’s start-up and early stages can become vices, and the entrepreneurial founders must cede control to professional managers who can nurture the fruits of their original vision more efficiently.
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The Everything Guide To Flipping Houses: An All-Inclusive Guide to Buying, Renovating, Selling
₦6,000In The Everything Guide to Flipping Houses, successful house flipper Melanie Williamson walks you through the opportunities, the risks, the work involved, and the potential for real profits in flipping real estate.
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She’s So Boss by Stacy Kravetz
₦6,000Whether you already have an idea for a business or you’re mulling how to turn the things you enjoy into a self-sustaining enterprise, this book will connect the dots. From inspiration to execution, there are concrete steps every young entrepreneur, creator, or leader needs to take, and this book shows you how.
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The Everything Nonprofit Toolkit with CD: The All-In-One Resource for Establishing a Nonprofit That Will Grow, Thrive, and Succeed
₦7,000Do you dream of starting your very own organization that promotes a mission and provides assistance to a meaningful cause? In this volatile and unpredictable economy, you’ll require more than a good idea and committed volunteers to find success. The Everything® Nonprofit Toolkit with CD is the ultimate guide you’ll need to plan carefully, set realistic goals, and create sustainable financing for your nonprofit. Featuring essential and up-to-the-minute information on how to:
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Leadership BS: Fixing Workplaces and Careers One Truth at a Time
₦10,000The leadership enterprise is enormous, with billions of dollars, thousands of books, and hundreds of thousands of blogs and talks focused on improving leaders. But what we see worldwide is employee disengagement, high levels of leader turnover and career derailment, and failed leadership development efforts.
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
₦6,000Why is it that Casio can sell a calculator more cheaply than Kellogg’s can sell a box of corn flakes? Why can FedEx “absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year?
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The Muslim Entrepreneur by Oumar Soule and Com Mirza
₦8,000“This book The Muslim Entrepreneur: 10 Success Principles from the Greatest Muslim Entrepreneurs by Oumar Soule and Com Mirza will have a profound impact on you if you are still trying to figure out how to become successful in business. It will show you exactly what it takes to win as a Muslim Entrepreneur in today’s competitive environment.”
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The Solomon Secret: 7 Principles of Financial Success from King Solomon, History’s Wealthiest Man
₦3,500Solomon was more than just a character in the Bible-he was the richest man who ever lived. If we could learn from him directly, what would he teach us about growth in riches and knowledge? And how can we relate his life and wisdom to the society and successful financial planning of our contemporary world? Bruce Fleet’s The Solomon Secret brings together instructional parables highlighting the wisdom of history’s wealthiest man, with practical and sound financial advice for twenty- first-century readers.
- Paperback: 160 pages
- Publisher: TarcherPerigee; Reprint edition (September 16, 2010)
- Language: English
- ISBN-10: 1585428183
- ISBN-13: 978-1585428182
- Product Dimensions: 5.5 x 0.4 x 8.2 inches
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Attracting Perfect Customers: The Power of Strategic Synchronicity
₦5,000By Stacey Hall (Author), Jan Brogniez (Author)
Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones-even customers who are ultimately more trouble than they’re worth. Attracting Perfect Customers invites readers to move beyond the notions that “business is war” and winning market share means “beating” the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them.
Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets. They prove that it is no longer productive or profitable to conduct business using the war-like marketing techniques of targeting customers and outmaneuvering the competition. In fact, these techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any business to easily attract customers that are a perfect fit for their organization-the kind of customers it is a pleasure to serve.
Attracting Perfect Customers takes you step by step through the entire strategic attraction process. The authors reveal the six success standards of strategic synchronicity and share simple, fun, and easy-to-follow exercises that can be applied to any organization. They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers.
Attracting Perfect Customerswill take you to a place where there is an abundance of perfect customers and clients with whom you can build strong, satisfying, profitable, and lasting relationships.
- Paperback: 200 pages
- Publisher: Berrett-Koehler Publishers (30 Oct. 2001)
- Language: English
- ISBN-10: 1576751244
- ISBN-13: 978-1576751244
- Product Dimensions: 15.2 x 1.6 x 22.9 cm