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This Is Strategy: Make Better Plans by Seth Godin
An essential guide to thinking strategically in a complex, ever-changing world.
From Seth Godin, one of the world’s most influential business thinkers and bestselling author of This is Marketing, comes a groundbreaking guide to creating meaningful change in a complex world.
Are you tired of quick fixes and short-term thinking? Do you want to make a lasting impact but feel stuck in outdated systems? This is Strategy is a modern classic – a must-read for anyone seeking to drive positive change, whether you’re revolutionizing an industry, sparking a movement, or building a career.
Godin challenges you
– Identify your “smallest viable audience” and make remarkable work they can’t ignore
– Understand and influence the systems shaping our world
– Prioritize long-term thinking over instant gratification
– Make smart, purposeful choices that shape a better tomorrowWith Godin’s trademark clarity and insight, This is Strategy provides a framework for effective and elegant strategic thinking, offering essential building blocks to turn vision into reality. It’s a rallying cry for doing work that matters.
Whether you’re an entrepreneur, a leader, or an individual with big dreams, this book will inspire you to think bigger, act bolder and make a difference.
Strategy turns our effort into impact. Your journey starts here…
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Get Your Assets to Work: 4 Steps to Build Generational Wealth
STOP TRADING TIME FOR MONEY: Get your assets to work so you don’t have to.
Die before your money runs out, or work until you die. This harsh reality defines the current state of retirement planning. Is this the plan you envision for yourself? Unfortunately, saving alone won’t cut it anymore. 401ks, IRAs, pensions, and Social Security are no longer viable safety nets. The system is broken. You can’t save your way toward retirement. You can’t save your way toward wealth. The only real solution is becoming financially independent—the freedom to build wealth and retire on your terms.“If you can’t find a way to make money in your sleep, you will work until you die.” –Warren Buffett
Starting on the path toward financial independence is crucial, and real estate offers one of the best paths to financial freedom due to its tax advantages and accessibility to leverage for generating passive income.
Having faced financial ruin after the 2008 economic meltdown, I achieved financial freedom in just three years and built generational wealth as the market rebounded. I invite you to embark on a journey that merges my personal experiences, wisdom gained from high-net-worth families, and a tried-and-true approach to real estate investing. Together, we will explore the depths of this strategy, empowering you to create a lasting legacy of wealth for yourself and your family.
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Emotional Intelligence Habits by Dr. Travis Bradberry
CHANGE YOUR HABITS, CHANGE YOUR LIFE. More than 3 million emotional intelligence books sold! Includes a passcode for you to take the world’s #1 emotional intelligence test.
Emotional Intelligence Habits is a groundbreaking new book from Dr. Travis Bradberry, author of the multi-million copy bestseller Emotional Intelligence 2.0. In Emotional Intelligence Habits , Dr. Bradberry, the world’s foremost expert on increasing EQ, offers an abundance of practical strategies that will teach you how to form good habits, break bad ones, and master the micro behaviors that will take your EQ to new heights. The book includes a passcode to the updated online edition of the world’s #1 EQ test, the Emotional Intelligence Appraisal®, which will show you where your EQ stands today and which new habits from the book will increase your EQ the most.
By now, emotional intelligence (EQ) needs little introduction—it’s no secret that EQ is critical to your success. But knowing what EQ is and knowing how to use it to improve your life are two very different things. Emotional Intelligence Habits offers a proven framework for increasing your EQ via tiny habits that make big changes in small steps. Step-by-step, you’ll learn habits that will increase your ability in the four, core EQ skills:
– Self-Awareness
– Self-Management
– Social Awareness
– Relationship ManagementDr. Bradberry is known for his ability to turn complicated topics into simple behaviors you can easily apply to your life and work. He draws on decades of experience and the latest research in psychology and neuroscience to create an easy-to-follow guide for increasing your EQ. He will teach you how to:
– overcome a lack of motivation and willpower to form powerful new habits
– increase your confidence, likeability, happiness, self-control & mental strength
– form strong relationships by mastering conflict, communication, and neutralizing toxic people
– beat stress, increase your productivity, and become a great leaderEmotional Intelligence Habits will radically alter how you see yourself and the world around you. Better yet, it will give you the tools you need to rewrite your habits and transform yourself as you work to achieve your goals.
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fundamentals of business ethics
This book has been written specifically for the needs of plasticizing executives, primarily those working in Nigeria. It covers the main issues that arise in the field of business ethics both at the corporate level, it discusses in detail the main responsibilities of business firms towards their employees, providers of funds, customers, suppliers, distributors, competitors and the communities in which they work.
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Win Win Win by Brian D. Molitor
Throughout the world, good organizations have learned to seek win/win outcomes. However, in the near future, the great organizations will be those that go one step further. When managers and employees agree to work together this generates goodwill, increased communication and greater productivity creating a win/win situation. But the benefits certainly don’t stop there. These positives spill over and are “caught” by fellow workers. Morale increases. Job security increases. Customers receive better products or service. All involved achieve success and satisfaction creating a win/win . . . win situation. In this book, readers will learn how to analyze their respective organizations, obtain commitment to shared vision and values and set the course for a better future. Then, they will learn how to develop appropriate leadership for the conditions at hand. Once the leaders are leading, they will learn how to get others to effectively follow and build true teamwork throughout their organization. Leaders will also learn the secrets to solving any problem, how to make decisions quickly and accurately and how to implement action plans that work. Whether applied to a business, hospital, city government or family, the principles and lessons in “Win Win Win” will set the course for a better future.
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master course for business success
Whether you’re an entrepreneur or working for a company, you’re in business for yourself.
You are selling products and services. You have to persuade buyers—employers as well as customers—that what you’re offering is worth more than what they’re paying.
In this lively, concise, but thorough guide to the basic principles of business, Brian Tracy takes you through the skills you need to succeed, no matter who you are or what you’re doing. You’ll learn:
The four communication styles and how to talk to each one.
How to negotiate for a better deal on anything.
Why you need to know how to sell.
How to double your efficiency at work.
Whether you have what it takes to start your own business.
How to use other people’s money to leverage yourself to success.
How to gain access to your own creative genius.
The art of managing money.
A sure track to financial independence.
The quickest and surest ways to make your fortune in real estate.
And much, much more.
Business success doesn’t come from luck. As Brian shows, it’s the result of setting clear, written goals and outlining precise steps for accomplishing them. Distilling decades of business and consulting experience, Brian provides a concentrated and high-powered dose of business expertise that will help you reach your highest aims. -
To Sell Is Human
We’re all in Sales now Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and Match.com profiles. Relying on science, analysis and his trademark clarity of thought, Pink shows that sales isn’t what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on this new terrain – including six new ways to pitch your idea, three ways to understand another’s perspective, five frames that can make your message clearer, and much more.
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Hooked: How To Build Habit Forming Products
How do successful companies create products people can’t put down?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
Eyal provides readers with:
• Practical insights to create user habits that stick.
• Actionable steps for building products people love.• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
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The Networking Book by Simone Andersen
This book deals with networking and asks the question: Do you have the nerve not to use – or not to learn to use – networking in business and in your private life? It is a well-documented fact that what we want and desire is more easily achieved when we understand how to build the right relationships. Networking is basically the exchange of a wide range of services – and the most precious insurance in your private life and your career. This highly practical and accessible book will help anyone understand the power of networking quickly through face-to-face meeting and social media, as well as how they can use it as a way to enhance their prospects.
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The Meeting Book by Helen Chapman
Meetings are alive! Whether it’s a few people meeting over coffee or 100 people in a conference room, meetings happen all the time. They are a constantly changing and living pattern; a connection of minds, content and process. Every meeting, no matter how large or small, has the potential to be a dynamic interaction of human brains. The possibilities for success are endless and yet organizations persist in forcing themselves into a rigid straight jacket of endless agendas, boring monologues and tedious PowerPoint. Where agendas are long and aimless. Where people stop each other talking. Where creativity is stifled. Where things go around in circles or grind to a halt. Where time is lost. Now is the time to make a change; to adapt to a better way of working. Now is the time for to take responsibility whether you Attend, Chair or Facilitate meetings; it’s over to you to help lead the way. Whether you’re problem-solving, innovating, strategizing, visioning, aligning or simply informing-you have more influence than you think. You just need to know how. This book will show you the 3 Big Twists to make all types of meeting successful so that you can begin a new meeting habit that others will want to follow. LID Publishing’s popular Concise Advice Lab notebooks are designed to be quick and comprehensive brainstorming tools for busy professionals. The small trim size makes it easy to take along in a briefcase or purse. Interior pages are matte finish, so ink won’t smear, and there’s plenty of space to jot notes. A ribbon makes it easy to mark your place, and the elastic outer band keeps the notebook closed.
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The Financial Wellbeing by Chris Budd
One of the biggest enemies of our general wellbeing is stress; and one of the biggest causes of stress is concern about money. This book provides a simple and practical guide to planning your daily and long-term finances by understanding your objectives and motivations. In doing so, it offers respite from the anxiety and stress caused by money problems. The author, an experienced financial adviser, argues that the key to financial wellbeing is to “know thyself” in order to allow decisions to be made, and to ensure those decisions are the rights ones for you. This is underpinned by having control of your daily finances, the ability to cope with a financial shock, to be able to have options in life, to have identifiable goals and a clear path to achieve them, and to ensure clarity and security for those we leave behind.